RMHC (Ronald McDonald’s House Charities) is a charity organization run by McDonald’s, providing housing to families of ill children in need. There are some ~300 houses around the world, and Korea’s first RMHC is being built right now, near Busan, S. Korea.
For this new house, I was asked to create a projection-mapped donor wall, incorporating Korean elements into the modern design of the house. I decided to use animated Minwha (traditional Korean illustrations) on handmade ceramic plates, to bring two crafts that really shine in Korean art.
Here’s a little snippet of the content ->
The building interior is still under construction, and therefore the artwork cannot be revealed yet in its full environment.
Here’s a bit of the installation process, behind-the-scenes: